Modules

The architecture behind the Diagnostic.

Each module starts from a problem an owner would recognise, names the decision it forces and sets out what good looks like.

For owners, managers and teams who want to strengthen how the business is run, or work on one specific problem. Find a module by searching below, or take the Diagnostic and it will recommend the modules for your weakest areas.

  • Preview any module free
  • Run category: free
  • Other categories: one payment each
  • PayPal or M-Pesa
6
dimensions
10
areas
62
modules

M33 · Manage

Cash vs Profit

The problem
Sales are up and the accounts show a profit. The bank account is empty.
Why it matters
More businesses fail from a lack of cash than from a lack of profit.
The tool
13-week cash forecast (calculation)
You leave with
A reconciliation of profit to cash and a 13-week cash view.

Every module follows this shape.

Preview M33 free

All 62 modules

Open any module to preview the problem it starts from and what your business leaves with.

62 modules · 6 Sections · 10 curriculum areas

  1. Every business rests on a small number of economic facts: what it sells, to whom, at what price, at what cost, and how long it takes for the money to come back.

    RUN · Free →

    Business Foundations · 5 modules

    How the business model turns into cash. →
    • M02 · RUN-02

      How the Business Makes Money

      Revenue is visible. The drivers behind profit – volume, price, mix, cost and capacity – usually are not.

      You leave with: A profit driver tree for your business.

    • M03 · RUN-03

      Where Revenue Comes From

      Revenue that looks healthy in total can rest on one channel, one product or one customer.

      You leave with: A revenue map showing sources, quality and concentration.

    • M04 · RUN-04

      Unit Economics

      A product can show a healthy margin and still lose money once time, rework and handling are counted.

      You leave with: True contribution per product, service or order.

    • M05 · RUN-05

      Customer Economics

      Some customers cost more to win and serve than they will ever pay. Most businesses cannot say which.

      You leave with: Cost to acquire, cost to serve and lifetime value by customer type.

How access works

Run is free and open to everyone. The other five categories open with one payment each.

  1. 01

    Find the categories you need

    The Diagnostic recommends modules and the categories they sit in.

  2. 02

    Select and pay

    Choose one or more categories. Pay by PayPal or M-Pesa Paybill, in USD or KES.

  3. 03

    Receive access by email

    KSL verifies the payment and emails your access.

  4. Prefer KSL to work alongside you instead? See the Growth Partnership.

Common situations, and the modules behind them

Or let the Diagnostic find yours →

Not sure where to start?

The Diagnostic recommends which modules, and which categories, your business needs first.